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This week, we’re exploring Cristiano Ronaldo's latest venture into the wellness space, next-gen sleep tech for enhanced recovery, and must-have gear for tackling an Ironman.

📰 The Pulse – Cristiano Ronaldo Invests in Bioniq, a Supplement Brand Valued at $82M

💰 The Shop – Eight Sleep Pod: Smart Temperature Control for Optimal Sleep

🧬 The Stack – Colin Reich’s Ironman Essentials

The Pulse

Cristiano Ronaldo Invests in Bioniq, a Supplement Brand Valued at $82M

Corporate Global soccer icon Cristiano Ronaldo is taking his passion for health and performance off the field, investing in Bioniq, a personalized supplement brand now valued at $82 million.

Bioniq uses data-driven approaches, incorporating blood tests and health quizzes to customize supplement blends for its users.

This move aligns perfectly with Ronaldo’s commitment to peak performance and longevity.

Founded in 2019, Bioniq’s science-backed approach involves creating personalized blends of up to 120 ingredients, including vitamins, minerals, antioxidants, and amino acids. Unlike traditional pills, their guar granule formula enhances nutrient absorption for better results.

The supplements are currently available in over 70 countries, and with Ronaldo's backing, Bioniq aims to accelerate its global expansion, especially in the U.S., Europe, and the Middle East.

With partnerships in the UFC and products used by top athletes across soccer, the NBA, and triathlon, Bioniq is making strides toward becoming the leader in personalized health.

More on Ronaldo’s investment in Bioniq (More)

The Shop

Eight Sleep Pod: Next-Gen Sleep Optimization

The Eight Sleep Pod is more than just a mattress; it's a high-tech sleep solution designed to enhance recovery. With built-in temperature regulation and health sensors, it automatically adjusts throughout the night to maintain optimal conditions for deep and restorative sleep.

Tracking metrics like heart rate variability (HRV), the Pod ensures you're spending more time in REM and deep sleep stages, crucial for cognitive function and muscle recovery.

Sleep isn't just about feeling rested—it’s a vital part of maintaining metabolic health and supporting immunity.

The Eight Sleep Pod helps combat stress and fatigue, while also addressing sleep-related conditions like insomnia. It’s not just a bed; it’s a powerful tool for better health outcomes.

Elevate your sleep routine with the Eight Sleep Pod 4 (More)

Reduce stress. Sleep soundly. Wear calmness.

Pulsetto is a vagus nerve stimulator that biohacks your parasympathetic nervous system. Only 4 minutes to reduce stress.

Stimulating the vagus nerve activates your nervous system, which helps your body "rest and digest." Your heart rate will slow, and you'll feel calmer, less stressed, and less anxious.

Enjoy a 10% discount with code Luxee10

The Stack

Colin Reich’s Ironman Essentials

Health and fitness content creator Colin Reich is gearing up for his first Ironman, and he’s sharing the tools that help him stay on track during this intense training period. Here’s a look at his must-have products!

Range Fit Electrolytes

‍Maintaining hydration and electrolyte balance is crucial for endurance athletes.

Range Fit Electrolytes provide the essential minerals needed to stay hydrated and perform at your best during long training sessions.

HNY+

‍At HNY+, simplicity is key. Their energy gels offer a clean energy boost without the artificial additives found in mainstream products.

Made with high-quality natural ingredients like organic honey, salt, magnesium, and potassium, HNY+ gels are formulated to fuel endurance training.

The Buzz variant includes 50mg of organic green tea caffeine, while the Sting variant ramps up the energy with 100mg of caffeine and 1000mg of beta-alanine for enhanced performance.

Garmin Forerunner 55

‍This easy-to-use GPS smartwatch is built for athletes of all levels, providing essential stats like time, distance, pace, and speed.

With a battery life of up to 2 weeks, it minimizes the need for frequent charging.

The Forerunner 55 also tracks health metrics such as wrist-based heart rate and offers tailored workout suggestions to help you stay on track.

Plus, it includes an array of activity profiles for tracking more than just running.

Training Peaks

‍This powerful platform offers personalized training plans, tracks progress, and provides insights into fitness trends, making it easier to optimize workouts and achieve peak performance.

Jack Henry Deodorant

‍Stay fresh and odor-free with Jack Henry’s all-natural deodorant. Made without harmful chemicals, it’s designed to withstand even the toughest training days.

Wolaco Distance Half Tight

‍Engineered specifically for long-distance running, the Wolaco Distance Half Tight features meticulous design details such as sweat-proof side pockets and breathable back cargo pockets for hands-free convenience.

Its double-faced fabric provides structure while microsponge moisture-wicking technology manages sweat, keeping you comfortable for the long haul.

The Tarzan Modesty Layer™ ensures coverage without the need for an outer short.

Chamelo Music Shield Sunglasses

‍These smart sunglasses come with built-in audio and adjustable tint lenses, allowing Collin to enjoy music while staying focused during outdoor training.

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