Volume 40 | Overloaded Eccentrics

Youth sports market on route to $70B, top eccentric training tool, and Tom Brady's new GOAT Gummies Snack.

The Pulse

Youth sports have silently grown over the last 20 years and are only getting bigger with private equity entering the chat.

  • Worth $37.5B in 2022, it is estimated to hit $69.4B by 2030.

  • More than 60 million kids participate annually in the United States.

  • The average U.S. parent spends over $1,400 per kid on amateur athletics.

  • Over $1B worth of construction on new and renovated youth sports facilities in the US will be finished this year.

The space operates in waves, and we seem to be in a big one with professional interest really heating up. (More)

The Shop

What tool helps train overloaded eccentrics? Meet the Rogue Weight Releasers

These heavy-duty, fully-adjustable steel hook attachments are designed to preload/overload the eccentric portion of a lift, creating greater explosiveness on the concentric end.

As the user reaches the bottom of their range of movement, and the weight touches the ground, the hooks will safely “release” off of the barbell, cutting the resistance and enabling the user to complete the lift. (More)

Behind The Game

Tom Brady Launches New GOAT Gummies Snack.

With no artificial sweeteners, dyes, or flavors and are made of real fruit, the gummies are crafted in France and are the ultimate game-time treat.

The gummies arrive in three flavors, Sweet Rush, Sour Burst, and Tropical Fusion.

The GOAT Gummies are now available exclusively on the Gopuff instant platform starting in March 2025. (More)

Overtime

  • Klutch Sports Backed Beekeeper Coffee Now Available At Erewhon (More)

  • World’s First Pickleball Stadium Opens In South Florida (More)

  • Speedland Opened Pre-Order For Road Running Shoe (More)

  • Harry Styles Runs 7:47 Mile Pace With Nearly Perfect Splits At Tokyo Marathon (More)

  • Bandit Running Introduces Spring Collection (More)

  • Gary Payton II Invests In Black Owned Water Bottle Brand SUPLMNT (More)

  • Google’s Pixel Watch 3 Gains FDA Clearance for Loss of Pulse Detection Feature (More)

  • This App Is Building The Strava For Hybrid Athletes (More)

"The mind is the limit. As long as the mind can envision the fact that you can do something, you can do it, as long as you really believe 100 percent."

–Arnold Schwarzenegger